On Page Seo – Importance of keywords

Struggling for highest ranking in the search engine,we can’t separate a site from on page SEO.The more your site optimized,the more search engine knows what’s your site is all about.And you have to focus on importance of keywords.

Making a website is quite easy for some people, there are handy tools available on the internet. Ready and easy made website, with a couple of clicks your site was made. But hey, watch out with all the code. You know if your site’s code is not well written , it’s only harder for the search engine to analyze it, categorize it and rank it.

Maybe it looks pretty beautiful outside, but it’s useless if  the code doesn’t contain all proper information in the right order.

As we all know, using search engine optimization is the cheapest and the most effective for internet marketing, although it’s not the easiest for some. How about if we don’t have enough budget for advertisement, for marketing a product? so SEO is the answer. First of all, you need to define your target group. Visitors that might find your website is useful for them. Google has various tools e.g Wonderwheel, Keywords external, Insight, Alert, Analytics etc you can use them. After that you have to optimize your primary target keywords. Doing some research about it, reading discussion, listening some suggestion from various people. A misspelled keyword (s) sometime very useful, because people do mispelled when they are typing in the search engine box. Like people who type folwers rather than flowers for example or triks instead of tricks.

The final step is to implement all your selected keywords into your webpage content. Bellow are some ways to do it :

• Body text – make sure that the keywords are included in the body text. Though it’s important that they don’t occur too often. The search engine might define the content as spammed, banning your web page, if the keyword appears in every second sentence. And for human, your article probably looks worst, because keywords spread all over it and your not talking like to a friend and search engine. Writing for search engine also has to be balanced as writing for human and I admit that it’s not easy thing to do.
• Meta Description and Keywords – this is an important source for the search engine to gather information about your web page. The more time and effort you spend on formulating a good meta description the better. It will not be time lost. You will find yourself with more ideas for keywords and you can keep or use them for some other site, if you plan to build another. So, the time you spent in this part is completely worth it.
• URL, Title Tag, Alt Tags, Headers – do not use the same keyword in all contexts. Your creativity and language skill will be tested. Yea, you got it right, it will. Trust me! whether the test come from your visitors, readers, subscribers or from the search engine itself. How to get yourself from being accepted or prevent from being rejected/penalized. Surely that’s need creativity. Sometimes I put primary keyword on Alt tag of an image, put that image in the first paragraph and it’s working pretty good.

Figuring what keywords people type for or search while they googling the web probably make yourself have come a long way. In the other hand, keywords are only words. It’s when words form become  meaningful sentence, article, tips or information might people need to so you can get significant traffic to your website. And make that traffic into leads or sales if you are running an affiliate website.

Tagged as: important keyword, on page seo, on site seo